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CMS Buzz is the network for professionals in the media sector. In this podcast, co-heads of the Buzz network, Eliza Cohen and Laurel O’Dell, sit down with a variety of guests from across the industry to talk about what it is they do, how they do it and how they got to where they are today, focusing on key trends and challenges in their sectors.
Episodes
Thursday Oct 29, 2020
Thursday Oct 29, 2020
In this episode, Eliza and Laurel are joined by Sam Cooke, Co-founder and Managing Director of Esports Insider, the leading and global B2B esports industry news platform, agency, events and media company.
They discuss Sam’s career path and the founding of Esports Insider. Sam provides insight into a day in the life at the company, the role of live events in esports, and the growth of the industry and how to generate audience appeal, including the overlap between sports and esports and how star players are shaking up the industry. Finally, no podcast would be complete without looking at the effects of Covid-19 on the sector, and Sam describes how esports and Esports Insider are weathering the storm.